Media Consultancy

I am an experienced community engagement expert with a strong track record in the independent media ecosystem. I have successfully led membership drives and fundraising campaigns for Malaysian and Southeast Asian organisations, leveraging my extensive network in the Malaysian civil society landscape. Most recently, I led a one-week Christmas card campaign for the Women’s March Malaysia, which resulted in 13% of their 2025 fundraising goal being met.

I worked as the Membership Engagement Manager at New Naratif for three years writing a weekly members’ newsletter, organising events, designing fundraising campaigns and membership drives, and conducting audience research. In 2021, I designed and led a successful membership drive that saw growth across all tiers of membership. I’ve spoken at Splice Beta and contributed to the School of Splice podcast.

If you are an independent media outlet or non-profit, I would love to discuss how I can support your membership programme and/or fundraising campaigns. My services include: 

• Reviewing fundraising campaigns

• Designing fundraising campaigns and membership drives

• Audience research and analysis